'Hot Pursuit' is Only Mildly Pursued - Week 2 | Avengers: Age of Ultron | Hot Pursuit

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'Hot Pursuit' is Only Mildly Pursued - Week 2

Avengers: Age of Ultron
Hot Pursuit

Two years ago a celebrated TV actress and a bonafide box-office queen lit-up the summer season in as a pair of mismatched crime-fighting misfits. The former hallowed ground of testosterone and CGI gave way to the feminine wiles of its leads as they winked, sashayed, and swore like sailors without a thesaurus. While the real world knows lightning never strikes twice, that's never stopped Hollywood before, so it was clear to repeat the success of Melissa McCarthy and Sandra Bullock in The Heat, all they needed was another TV star and a recognizable theatrical name. It's like trying to remake Lethal Weapon with the Twinkie cop from Die Hard and Charlie Sheen... Or maybe that's who they should've cast in Loaded Weapon 1.

Hot Pursuit, the 2015 entry of mismatched crime-fighting misfits starring Sophia Vergara and Reese Witherspoon, debuted with $13 million which is about double what I thought it would. While the current 6% rating on Rotten Tomatoes (something usually only reserved for Adam Sandler movies) doesn't bode very well for long-term success, it is $10 million more than Sofia Vegara's last film started off with, Machete Kills. Sometimes it's just all about progress my friends. Focus on the positive. As in, I'm positive Reese won't ever make a Hot Pursuit 2: Slower Traffic Keep Right.

It's really a shame they spent $35 million to make this flick when they could've just spent $2 million, cast Eva Longoria and Jenny McCarthy as the leads with Larry the Cable Guy as anything and lived off the residual CMT airings of the movie for years. Fantastic, I learn all too late in life that my gift is to cast crappy cable movies. All those years wasted...

Avengers: Age of Ultron marveled another $77.8 million in its second weekend for a ridiculous 10-day total of $313.4 million. That number alone would've been enough to win the 2014 Summer Movie Pool. Sure, you can focus on the 60% drop from first weekend when the first Avengers only dropped 50% in its second go-round, but you'd be missing the gobs of money bags hitting you in the head. Focus instead on the important stuff, like The Vision's apparent superpower of taking away electronic devices' Wi-Fi capabilities. Keep that guy away from your smart phone!

More to the point, is it time to address whether Elizabeth Olsen has become the most famous Olsen? She certainly seems to be the least creepy Olsen and now she's got both the Marvel and Godzilla franchises working for her. Mary-Kate and Ashley haven't made a movie since 2004's New York Minute, only reinforcing the stereotype that "Once you go Eugene Levy, you don't go back." The Olsen Twins also seem to be dodging the Fuller House project, though after what Alanis Morrissette sang about Uncle Joey in "You Outta Know," it's hard to blame them. MK & Ash are endanger of just being famous for being famous, though, like Brooke Shields and Zsa Zsa Gabor before them. Sure, they have a net worth of over $100 million going for them, but that can only buy so many cups of coffee. Like 25 million of them at Starbucks. That won't last forever.

[For those new to the pool, a film normally drops about 40% from weekend to weekend. So, when a film drops by less than that (usually due to positive word-of-mouth), it's seen as a good thing and if a film drops by more (usually due to negative word-of-mouth), it's seen as not so good. The caveat for "blockbuster" films is that they tend to frontload and get so many people in the first weekend that they naturally have larger drop-offs. With this is mind, a 50% fall would still be grand, but anything more is often a sign that the film will be showing OnDemand sooner than you might think.]

The Top Five If Today Was Labor Day:
#1. Avengers: Age of Ultron - $313.4 million
#2. Hot Pursuit - $13 million
#3. n/a
#4. n/a
#5. n/a

by Matt Neuenburg on 05/12/2015

Movies Mentioned in this Post: Avengers: Age of Ultron, Hot Pursuit
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