Spidey Swings And Hits A Triple With An Error - Week 10 | The Avengers | The Amazing Spider-Man | Brave

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Spidey Swings And Hits A Triple With An Error - Week 10

The Avengers
The Amazing Spider-Man
Brave
Ted
Madagascar 3: Europe's Most Wanted
Men in Black 3
Snow White and the Huntsman
Magic Mike
Savages
Katy Perry: Part of Me
Madea's Witness Protection
Two years ago Sony subsequently canceled a Sam Raimi-helmed Spider-Man 4 while announcing a brand-new cast and director for a rebooted The Amazing Spider-Man. The studio pledged to take the character back to high-school, sign more age-appropriate actors, and made very clear to say it was "not" going to be an another origin story. Peter Parker would already be Spider-Man when the film began. If Sony wasn't going to read their own press release, why do they think we should?

Fast-forward to two-and-a-half years later. We have a new actor as Peter Parker who's a year older than Tobey Maguire was in 2004 and this new movie is completely an origin story. It takes longer for the Spidey suit to appear in this movie than eight years ago. It's kind of hard to be "amazing" when you're not even on screen! That said, most would agree some changes needed to be made after the mush pot that was Spider-Man 3. Moviegoers will rejoice knowing the reboot prevents more Mary Jane musical theater numbers and Peter Parker performing at Open Mic Nights.

While it's hard to truly gage exactly how well The Amazing Spider-Man opened with its mid-week 4th of July debut, it's safe to say it preformed great though not quite "amazing." For most films, making $140 million over six-days would be spectacular. However, that's behind the six-day total for each of the other Spider-Man movies and almost $40 million behind what Transformers: Dark of the Moon pulled off during the 4th of July period last year... and that was with most people waiting for the DVD release so they could watch it while listening to Pink Floyd's Dark Side of the Moon album!

Granted, these are all problems any other studio would love to have. Yet, until The Dark Knight four years ago, Spider-Man was the top super-hero movie franchise by far. Now it might find itself in third behind The Avengers and Batman. With great power is supposed to come great returns. Uncle Ben would not be pleased.

Two other new releases appeared over the long holiday week. The first was Oliver Stone's new drug cartel ensemble Savages which opened with a larger than expected $16.1 million, though nothing that should upset any pooler's apple cart. The second was the part of Katy Perry showing she could make as pointless of a money-grab as Justin Bieber, Miley Cyrus, and the Jonas Brothers in making a 3D concert movie. Collecting $10.3 million over four days, Katy Perry: Part of Me may have been more on the cold side of Hot & Cold, but I'm sure she can count on residuals every 4th of July with her song Firework for years to come.

Ted and Brave both held beautifully slipping only 40%. Ted has clearly fallen into that R-rated summer alternative category that made hits of Wedding Crashers and The Hangover. With $120.2 million in only 10 days, Snow White & The Huntsman are about to be green with envy. Meanwhile, Brave's certainly looks likely to pass the $200 million mark. Though not infused with super human powers, it may prove to have enough to be the fourth highest grossing film of the season. Merida may win her own hand yet!

On the flip side, Magic Mike and Tyler Perry's Madea's Witness Protection both sank 60%. Interest in viewing Channing Tantum's junk obviously sagged. We haven't seen this level of shrinkage since George Constanza on Seinfeld. Speaking of which, we could wonder what Tyler Perry needs to do to conceal his manhood while donning his Madea garb, but we're not going to. Nope, not even for a second.

On the Top Five front, Brave leap-frogs from #5 to #3 in just one week. Hopefully, this will help console Scotland who's own Andy Murray came closer than most to upsetting Roger Federer in a Wimbledon final. Probably all for the best though as William Wallace, Mary Queen of Scots, Nessie the Loch Ness Monster, and Scotty from Star Trek didn't want to be pushed down the list of Most Famous People from Scotland.

The Top Five If Today Was Labor Day:
#1. The Avengers - $611.1 million
#2. Madagascar 3: Europe's Most Wanted - $196 million
#3. Brave - $174.5 million
#4. Men in Black 3 - $171.9 million
#5. Snow White & The Huntsman - $149.9 million


by Matt Neuenburg on 07/09/2012

Movies Mentioned in this Post: Brave, Katy Perry: Part of Me, Madagascar 3: Europe's Most Wanted, Madea's Witness Protection, Magic Mike, Men in Black 3, Savages, Snow White and the Huntsman, Ted, The Amazing Spider-Man, The Avengers
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